On January 11, 2025, Cartell Chemical hosted its much-anticipated year-end banquet at the grand auditorium of Chiayi Cooperative High School. With 46 tables, the event brought together a distinguished assembly of representatives from the political, business, arts, and cultural sectors, as well as colleagues from Cartell’s overseas branches. This vibrant gathering highlighted the company’s robust local and global connections.
A Theme of “Chiayi’s Heroic Spirit” Inspired by Taiwan’s Baseball Glory
This year’s banquet kicked off with the theme of “Chiayi’s Heroic Spirit,” inspired by Taiwan’s remarkable victory in the WBSC Premier 12 baseball tournament. Reflecting on the team’s triumph, the host drew parallels between the grit of Taiwan’s baseball team and Cartell Chemical’s 31-year journey of overcoming challenges to achieve global leadership in the adhesives market. Under the visionary leadership of Chairman Michael Chen and CEO Richard Chen, Cartell has become a symbol of “Chiayi’s Heroic Spirit” and “Global Heroism,” earning resounding cheers from the audience.
A Year of Achievements and Expanding Horizons
In his keynote address, CEO Richard Chen presented a comprehensive review of the company’s highlights from the past year:
- Expanding Business Footprint: Cartell marked significant milestones in 2024, including the inauguration of its new factory in Pune, India, in May, which further solidified its influence in the Indian market. Earlier in the year, Vice President Lai Ching-te visited the company and recognized its outstanding contributions. Additionally, Cartell was honored with the Dulux Group’s “Supplier of the Year” award, reflecting its exceptional quality and reliability.
- Strengthening Brand Presence: The company expanded its global visibility through initiatives such as sponsoring the Taiwan International Model Competition and receiving an exclusive feature in Japan’s Model Art magazine. These efforts enhanced Cartell’s brand recognition and reinforced its commitment to innovation and excellence.
- Sustainability and Social Responsibility: Cartell earned the prestigious EcoVadis Sustainable Business Model Award, placing it ahead of 63% of global peers in sustainability performance. The company also demonstrated its community engagement by supporting local cultural and social initiatives, earning recognition as one of Taiwan’s “Model Philanthropic Companies.”
Appreciation and a Vision for 2025
Chairman Michael Chen extended heartfelt gratitude to all employees for their dedication and contributions, emphasizing that these achievements would not have been possible without their collective effort. Looking forward to 2025, the company aims to:
- Enhance brand influence globally.
- Drive innovation, business growth, and sustainability.
- Foster a happier and more inclusive workplace environment.
A Festive Finale to Remember
The banquet reached its peak with live performances by a talented band and an exciting prize draw hosted by Chairman Michael Chen. These joyous moments left a lasting impression on everyone present, strengthening bonds and creating cherished memories.
A Celebration of Excellence and Commitment
This year-end banquet not only showcased Cartell Chemical’s achievements but also underscored its commitment to employee well-being and social responsibility. As a leading company in the adhesives industry, Cartell continues to set an example of excellence and innovation on a global stage.